Holobox vs Miirage

Both show life-size holographic people, but they target different jobs. The Holoconnects Holobox is a self-contained unit for everyday enterprise presence: reception, telehealth, keynotes. Miirage is a modular hologram entertainment system that scales across a stage for events, brands and live-streamed performers. Here’s where each fits.

The short answer

Choose the Holobox for a permanent, walk-up presence point with a touchscreen and live two-way telepresence, for a receptionist, a remote doctor, a showroom host. Choose Miirage for a large event or brand spectacle: a band, a speaker or a celebrity streamed into a venue across one, three or five-plus modular units. Different jobs, overlapping vocabulary.

This page is non-disparaging: Miirage is a legitimate modular hologram system with real entertainment and brand deployments. The goal is to match the technology to your use case. For the underlying optics, see what a hologram is.

Form factor

Holobox. A self-contained transparent-LCD unit (22" to life-size 86", plus a Hologrid wall). One unit per touchpoint.

Miirage. A patented modular system: 1, 3 or 5+ units chained for larger, scalable holographic visuals (source: miirage.com).

Best fit: Depends. Single walk-up unit → Holobox. Scale-out spectacle across a stage → Miirage.

Primary job

Holobox. Everyday enterprise presence: reception, telehealth consult, keynote, showroom spokesperson.

Miirage. Event & brand entertainment: streaming bands, speakers and celebrities, scalable holographic advertising.

Best fit: Depends. Standing installation vs event moment: pick by the job.

Interactivity & presence

Holobox. Touchscreen, interactive AI Hologram, and a live 4K two-way connection for real-time person-to-person presence.

Miirage. Immersive content with AI avatar agents and live-streamed performers; interaction without wearables.

Best fit: Depends. Both support live streaming + AI avatars; the Holobox adds a walk-up touchscreen and two-way consults.

Sector deployments

Holobox. Hospitality (CIC Hospitality, rollout planned for 30 hotels), telehealth (Crescent Regional Hospital), education (UN ITC-ILO), events (BMW × Urban Media).

Miirage. Entertainment, fashion runways, brand activations, celebrity meet-and-greets.

Best fit: Depends. Enterprise B2B references → Holobox. Entertainment/brand spectacle → Miirage.

Pricing

Holobox. Transparent from-prices: €4,500 (Mini) to €25,000 (86"); Hologrid from €45,000. Buy, lease or rent.

Miirage. Quoted per configuration / number of modules; see miirage.com.

Best fit: Depends. The Holobox publishes its from-prices; Miirage scales with the module count.

How to decide

  1. Permanent walk-up presence point? Reception, clinic, showroom → Holobox.
  2. Large event / brand spectacle across a stage? Band, speaker, celebrity, scalable ad → Miirage.
  3. Need two-way telepresence at a fixed touchpoint? A live presenter appearing at a destination unit → Holobox.

Where the Holobox has direct deployment fit

  • Hospitality: reception and concierge (CIC Hospitality, rollout planned for 30 hotels).
  • Telehealth: life-size remote consultations.
  • Education: guest lectures without travel (UN ITC-ILO).

Want a scoped comparison?

Tell us the use case and we’ll say honestly whether the Holobox fits, or whether a modular entertainment system like Miirage suits the event better.

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